In my previous post I compared all the major out of the box features of the upcoming Windows Phone “Mango” release vs the upcoming “iOS5”. Now I have decided to focus a little more specifically on the social media features of each of the phone operating systems out of the box.

I do realise that a lot of the features that iOS is lacking out of the box can be done using an “App”. However having an integrated experience in the phone with these does make it a lot easier for the end users.  I would also argues that Apple knows that having an integrated experience is much better for the user as this is exactly why they are adding inbuilt features such as Twitter to iOS platform.

Clearly the winner here as to what phone is the better “Social” device is Windows Phone. Even when you compare the current NoDo release with iOS there is much better social integration out of the box. This table also shows that Windows Phone “Mango” is definitely the closet thing a consumer can have to having a truly native “Facebook” phone.

A Microsoft Windows Phone event in Berlin has just shown off some more new features in “Mango”. Which should hopefully add a few more features to the The Great Windows Phone Mango Feature List.

Battery Saver Mode

Battery Saver Mode appears to be an option to conserve your battery when you start to run low on juice.

Your phone can turn off some service to help preserve your battery. For example you won’t automatically receive email, and apps won’t run in the background. You can still use the phone, send and receive text messages and get your email manually.”

Native Account Support for Twitter, LinkedIn and Office 365

Most interestingly there you can now add Twitter and LinkedIn as separate accounts in your phone as well as native support for an Office 365 account. Twitter integration was announced back in January however it was widely assumed that this would be done via hooking you twitter account up with you Windows Live Stream. It appears now that this is a separate account that you will set up on your phone to enable this integration. LinkedIn is presumably only going to support contact syncing which will be very handy for those that use the phone more as a work phone. However the native Office 365 support is something that AFAIK has not previously been shown off. Hopefully this account setup will also integrate with Lync client that was also announced for Windows Phone means users will not need to setup their credentials twice.

Check out the whole video below:

Source via NeoWin

If you just cant wait to get your hand on Windows Phone 7 the you can visit the Portal that has just gone live at http://www.microsoft.com/windowsphone/en-us/default.aspx

The web site has a “Buy” link which currently does not have any devices listed… Obviously this is intended to be a single spot where someone can chose what phone is best suited to them.

The site also has a link to some of the Apps that will be available on the phone. Interestingly that Twitter and EBay are definitely going to be available.

Finally there is an extensive How to sections with detail instructions on how to use Windows Phone 7.